Mike serves as Vice President, Marketing at GRM. In this role, he is responsible for the strategy, planning and execution associated with all lead generation and communications programs. Mike possesses a unique combination of ad agency, client-side marketing and entrepreneurial experience. He began his career at ad agency Ammirati Puris Lintas; ultimately serving as a Vice President in both account management and international operations. After Ammirati, Mike worked in a variety of high-profile client marketing roles – first as VP at Sirius Satellite Radio and then as a VP, Global Brand at American Express.
At American Express, Mike was responsible for the award winning “My Life. My Card.” advertising campaign globally. Following American Express, Mike built and ran a profitable e-commerce business and most recently, he was a Managing Partner at Roth Partners, a marketing consultancy and communications firm. Mike graduated from Boston College with a BS in Business Administration.
Mike possesses a unique combination of ad agency, client-side marketing and entrepreneurial experience.
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