Executive Management


GRM’s senior leadership is composed of executives from the records management industry and high tech sector. Whether one of the founding employees of the company with tenures of nearly 30 years, entrepreneurs in other industries, the GRM management team all possess a forward-looking vision and a customer orientation that have made GRM the largest and most successful company in the records management business.

In the U.S., GRM is the leading provider of robust enterprise content management systems, a full suite of document management software and workflow management software, document storage solutions, records management software, and document scanning services.

Avner Schneur

Avner Schneur is the President and CEO of GRM. Under Schneur’s leadership, GRM accelerated its growth, expanded its digital offering and extended operations geographically beyond the US. Known for successfully taking companies from start- up to IPO, or to profitable exit, Schneur is also the Founder and CEO of Kormeli, LLC – www.kormeli.com – an investment group dedicated to funding and guiding early-stage technology entrepreneurs and enterprises. Additionally, Schneur is the Chairman and Board Member of several other technology companies.
Prior to founding Emptoris, Schneur held a number of executive positions at Vectis Corporation, a leading software vendor of electronic medical records. Additionally, Schneur held senior roles at Elscint, Inc., a manufacturer of high-end medical imaging systems and Astea International, a leading developer of customer interaction software, where he helped lead the company to a successful IPO.


In late 1999, Schneur founded Emptoris Inc., a leading supply and contract management software company where he served as the company’s Chairman, President and CEO. Under Schneur’s leadership, Emptoris helped transform the way companies procure goods and services utilizing mathematical optimization technology. The company’s novel approach involved taking a broader look at the total cost of major procurements, ultimately enabling substantial savings for customers. Emptoris was acquired by IBM in 2011.
Schneur graduated cum laude in Information Systems, from the Technion, Israel Institute of Technology and is a member of the Technion Industrial Engineering Faculty Advisory Board.

Yossi Harel

Yossi Harel serves as Executive Vice President of GRM. He is the head of GRM Digital, the technology arm of GRM, responsible for formalizing the strategy and execution of the digital business unit, a leading provider of digital information management services for hosted document management solutions, Electronic Records Management, digital archiving and health records. Yossi is one of the founders of GRM and had a range of general management, operations, business development and R&D management positions at GRM. Utilizing his personnel skills, Yossi places a high value on a dynamic team chemistry that fosters creativity and a passionate exchange of ideas. Operationally, he strives to maintain this track record of strong fiscal management and excellent employee relations.
He has worked in the advanced data and records management based industries since 1990, where Yossi has developed and implemented GRM operating methods and strategies to drive growth and enhance customer service. He has managed the development, launch and growth of a number of businesses in the records management, advanced electronic document services and healthcare markets, all deployed nationwide and internationally.

Ronen Grady

As Senior Vice President of National Operations, Ronen Grady is responsible for all facets of the company’s operation, including achievement of key performance metrics for clients, customers and employees alike. Ronen also helps to ensure that all fourteen domestic locations as well as international locations run smoothly, effectively, and efficiently. In combination with the extensive hands-on experience amassed in his 20-plus years with GRM, his unique perspective gained from having risen through the ranks makes him an invaluable asset to the company.
A prominent member of the Management Team, Ronen has improved all operational systems, processes and policies; has increased the efficiency of IT support services; and has successfully integrated several new business acquisitions. He spearheaded the development of eAccess and Tape eAccess, the client interface to GRM’s tracking system. In addition, he works very closely with industry software pioneer O’Neil to enhance their popular tracking software.

Tony Acerra

With the GRM family since 2007, Tony Acerra brings more than 25 years of management experience in operations, finance and sales in the Information Management Industry to his position as Senior Vice President, Sales.
Tony worked for information and records management companies, honing his skills and bringing that knowledge to the GRM family. He has always worked in the Tri-State area and Northeast Region, and possesses a special understanding of the area’s clientele and their specific document and information management needs. Tony graduated from St. Peter’s College with a BS in Accounting.

Larry Reynolds

Larry Reynolds serves as the Vice President of Sales for GRM’s Digital Division. His career spans more than 25 years, with extensive experience in information technology sales and marketing for major software and services providers in both domestic and international markets. Prior to GRM, he held executive sales and management positions with several leading document management solution providers, where he was instrumental in the launch of a successful start-up business initiative as well as having held several leadership positions in larger technology companies.
Most recently, he served as Vice President of Sales for the Eastern U.S. for Anacomp, a provider of SaaS solutions for web-based hosting. His background includes all aspects of document management, imaging, document web hosting and BPM (Business Process Management). Larry holds both MBA and BBA degrees.

Dave Symanski

Dave Symanski has been in the business of electronic document management in support of operations, litigation, business and government for over 20 years. Working throughout the U.S., Europe, Central America and the Caribbean, he has designed and setup imaging organizations to process a wide variety of documents in mission critical environments. During this time he has worked with conversion technologies from drawing conversion, paper, microfilm and the process of scanning microfilm to digital formats. Dave was a founding member of the Autodesk Council to develop WorkCenter, engineering and design document management system. Dave is also the Chief Architect for the ImageTool Document Management System. In his current role of VP operations – Digital Division, Dave is responsible for all imaging projects for GRM nationally, and the GRM Document Management Data Center which is a SOC 2 and SAS 70, web based, hosted document repository.
Dave worked on such significant projects as Delta Air Lines’ World Wide Technical Operations Center, Capitol Health’s Patient Medical Records, Ritz Carlton’s litigation and disaster claim, the US Department of Veterans Affairs’ Veterans Administration, AT&T’s Central America/United Nations mapping and LUIS Rail’s National Light Rail System in Dublin, Ireland. His credentials include certification in CDIA, networking, database and security technologies, while possessing subject matter expertise in HIPAA compliance and a degree in mechanical engineering.

Chris Urinyi

Chris serves as Chief Financial Officer at GRM. In this role he is responsible for the accounting, financial planning and analysis, and financial reporting functions. Chris possesses over 20 years of finance and operations experience. Prior to joining GRM, Chris served as Global CFO and COO, The Americas, at Lightspeed Research, a Kantar company. While at Lightspeed Research, he was an integral member of the leadership team that oversaw significant growth and global expansion into Europe and Asia. At Lightspeed, Chris built, and was responsible for, the company’s fast growing business in Latin America. Prior to joining Lightspeed Research, he served in business development and financial analysis roles at Honeywell International. Chris also spent eight years in the U.S. Navy’s Submarine Force. Chris earned a Master’s in Business Administration from the Darden School at the University of Virginia and a Bachelor’s degree in Marine Engineering from the U.S. Naval Academy.

Mike Aaron

Mike serves as Vice President, Marketing at GRM. In this role, he is responsible for the strategy, planning and execution associated with all lead generation and communications programs. Mike possesses a unique combination of ad agency, client-side marketing and entrepreneurial experience. He began his career at ad agency Ammirati Puris Lintas; ultimately serving as a Vice President in both account management and international operations. After Ammirati, Mike worked in a variety of high-profile client marketing roles – first as VP at Sirius Satellite Radio and then as a VP, Global Brand at American Express.
At American Express, Mike was responsible for the award winning “My Life. My Card.” advertising campaign globally. Following American Express, Mike built and ran a profitable e-commerce business and most recently, he was a Managing Partner at Roth Partners, a marketing consultancy and communications firm. Mike graduated from Boston College with a BS in Business Administration.

Jeff Conway

Joining GRM in 2002, Jeff brings more than 40 years of management experience in operations and finance to his role as Vice President of Operations, East Coast. Over the years, Jeff has played a central role at GRM, creating and supporting the infrastructure which helped enable GRM’s rapid growth. Prior to joining GRM, Jeff worked in the tri-state area, serving in senior roles for other information and records management companies.

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